Design Anthology
Container Based
Exhibition
Customisable mobile exhibition and training tool
Extremely robust, secure, weatherproof, easy to store and transportable via flatbed truck
Site ready in a matter of hours if not minutes
The Brief
A Design Anthology product. These customisable mobile exhibitions and training tools are designed to showcase your product with ease (indoors + outdoors) and act as a training facility for employees and contractors. Sayonara single-use exhibitions!
The design is extremely robust, secure, weatherproof, easy to store and can be transported via flatbed truck. It can also be site ready in a matter of hours, if not minutes.
Challenges & Opportunities
The problem
- Trade show exhibitions can often be a one-off
- Transportation and setup is very labour intensive, while installation “bump-in” times are quite tight
- Traditional exhibition manufacturing materials and construction methodologies were typically unsustainable (single-use only)
- Exhibitions can be difficult to store whilst not in use
- No transparency on return of investment
The DA design
- Dual purpose design: exhibition stand and product training aid
- Fast 1–2-person setup/pull down
- Shipping container style exhibition
- Mobile – easily transportable, weatherproof and robust
- Small footprint when stored as the container will be utilised onsite as a training aid
- Highly interactive – Static and digital marketing content, extendable floor with small breakout area for staff and clients, powered to run comms, PC’s and any electrical product lines
- Upgrades – all product lines and marketing are interchangeable to accommodate product lines and marketing material changes/updates
The Results
- Fast design and fabrication turnaround
- Unique design – gained a lot of interest when exhibited among its peers
- Shipped around the world for overseas exhibitions/trade shows and product training
- Return on investment within 30 days of operation
