Maitland City

MCC achieve their highest level of engagement for a site activation

Full turnkey solution – Rapidly designed, built & installed

Factory built in the Design Anthology workshop

The Brief

Maitland City Council were seeking a concept to design & install a temporary tropical streetscape which would be hidden behind a decorative entrance that unveils an ‘Urban Jungle’. With semi mature trees, vertical gardens, overhead shade, ambient lighting & forest soundscape to create an immersive an inviting green space for planned activities, office workers & the community to take a pause.

Challenges & Opportunities

  • Modularity was required for easy of installation. Would be factory built at Design Anthology before being delivered & installed in Maitland
  • Designed to accommodate wheelchair accessibility
  • Required integrated lighting, watering system & sound
  • Hard wearing, slip rated & durable surfaces to be integrated
  • Required durable construction materials & methods that could be recycled/repurposed Design had to accommodate multiple shaded breakout spaces & seating for up to 50 ppl
  • Had to be designed to work around existing door & window opening within the laneway

The Results

  • Styling in keeping with Maitland’s geometric branding
  • Successful installed in Moore St, Maitland ahead of the launch date
  • MCC received their highest social media engagement result on record
  • Designed with accessibility & inclusion in mind, allowing it to be a space everyone can enjoy without impacting neighbouring buildings
  • Multiple shaded breakout spaces & seating for up to 50 ppl allow the space to be used as a relaxing lunch spot, a place for friends to meet, event space & as a location to take a pause
“Such an incredible team to work alongside, thank you for all of the hard work, can’t wait to see how the lane grows in the next couple of months! Congratulations on your amazing delivery.” – Maitland City Council