News

Design Anthology develops commercially viable products for the aeronautic, sporting equipment, industrial equipment, medical devices, consumer electronics, homewares, advertising, point of purchase, transport and commercial interiors sectors.

Here’s what we’ve learnt along the way.

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  • DA Named HMA Finalists Again

    We’ve been named as Finalists in the Innovation and Product Design categories of the 2017 Hunter Manufacturing Awards. This year we submitted our work with Interceptor in both categories. The Interceptor Alpha Single Surf Ski story is such a great example of how design adds value to local manufacturing business. We’re hoping to share more…

  • Josh Jeffress is Principal Designer at Design Anthology

    5 Lessons From a Product Designer

    Collective Hub recently asked DAs Principal Designer, Josh Jeffress, for his five lessons for crafting a product that is sure to resonate. Here are the lessons in brief (you’ll need to read the full article over at Collective Hub): It’s about more than product design It doesn’t have to be your lifelong dream Business is important Get…

  • How to Designa Product by Design Anthology

    How to Design a Product in Collective Hub

    DA are currently featured in Collective Hub Magazine; Issue 45. In the article ‘How to Design a Product’, Josh Jeffress, Principal Designer at DA, explained the ten key phases that we typically work through to design a new product. Covering client liaison, workshopping the new product, evaluation, concept development, market research, concept validation, detail design,…

  • Rapid Prototyping Workshop – Hunter Innovation Festival

    This coming Friday, May 26 from 10:00AM – 12:00PM Josh Jeffress will be running a workshop on Rapid Prototyping as part of the Hunter Innovation Festival. Prototyping is an integral part of the making and manufacturing process and is the first stage in taking something from thought bubble to tangible product.  Prototyping is not a new concept…

  • ‘Alpha Single’ by Ocean Playground and DA

    We are excited to announce the release of Ocean Playground’s brand new surf ski; Alpha Single. We’ve been working with Dean Little from Ocean Playground to develop this awesome new design. Working with Dean, a national paddling competitor, has been a great learning experience for us as we discover the complexities of how skis are…

  • Design Anthology's freshly printed business cards

    Meet us at the Hunter Makers Festival 2016

    We’re excited to be part of the first Greater Hunter Makers Festival on November 11th and 12th. “The inaugural Greater Hunter Makers Festival will bring people and ideas together, showcasing the Hunter Region’s world-class engineering and manufacturing capabilities.” We’ll be exhibiting some of the product design work we’ve been doing over the last couple of…

  • DA rebranded documentation

    DA named Finalists in HMA Awards

    We’ve just been announced as finalists in the 2016 Hunter Manufacturing Awards. We made submissions in three categories and are really looking forward to hearing the results in late October. Excellence in Product Design We submitted our work with Fleet Logic designing their product system. The Fleet Logic products offer tamper resistant vehicle tracking, log…

  • DA named Finalists in Lake Macquarie Business Excellence Awards

    We are delighted to announce that we have been selected as finalists in two categories of the Lake Macquarie Business Excellence Awards. The aim of the Awards is to recognise and highlight achievement, ultimately encouraging all businesses to strive for excellence. These Awards are not about popularity; they are about the demonstrated pursuit of excellence…

  • Design Anthology's new KICKSTART Workshop is designed for people who are exploring their product idea

    KICKSTART Workshops have begun

    One of the biggest barriers to building a successful business around a product is knowing whether or not the idea will be successful in the marketplace. Unfortunately, we’ve seen too many stories of great ideas failing because money was invested poorly early in development. We’ve built businesses and we know how critical it is to…

  • BUilding your idea is the only way to truly innovate

    Less talking, more making

    Everyone is innovating. Or are they? In his recent article on innovation theatre Tim Kastelle described what innovation theatre looks like in business and a range of symptoms of innovation theatre. His description is eye-opening – you may recognise some of the indicators and symptoms in your own organisation. He identifies talk about innovation, training programs,…